070829: viral campaign for new mobile phone? Update: looks like Nokia's N81 8GB phone
I'll admit I have no idea what this is. I started to notice contextual Google Ads on our site for 070829 and since the ads are contextual, this likely has to do with mobile tech. Now, it's against the AdSense TOS for me to click on our ads, so I just hit the website for 070829. If you want to follow what I'm talking about, I'm encouraging you to just click the direct link to the site because it's also against AdSense TOS to encourage ad clicking. Now that I've covered the TOS.....what the heck is this?
From what I can gather, we're looking at a new mobile phone and media player. You'll have to see for yourself as this is one of those viral campaigns where more info will be released on a regular basis or it's someone's idea of a joke to see how viral they can get with a non-existent product. ;) I did notice an RSS feed on the site, so I've added it for now. I also see a countdown, so from what I gather, we'll see an official product launch, or a big Just foolin' message on August 29th. The domain has been registered to a company in the U.K. known as Lightmaker, they appear to be a web design company, so no info can be gleaned from this info. The colored lights every now and again remind me of Joost for some reason....
[Update: one of our commenters might have called this one. Looks like the Nokia N81 8GB device based on the button config! Nice work Filip!]
Hmmm... Nokia N81? The upcoming music 3G phone with 8GB flash storage??
More info: http://www.engadget.com/2007/05/10/nokia-n81-and-n82-come-to-light/
(If i'm right, do I win anything? :D )
Posted by: Filip Norrgård | August 02, 2007 at 01:02 PM
Filip, I think you nailed it; looks like the button config of the N81! Take a week off with pay, 'k? ;)
Posted by: Kevin C. Tofel | August 02, 2007 at 01:09 PM
Very interesting, I love when companies have good fun and puzzling viral campaigns. Halo 3 has had the most amazing viral campaign I've ever seen, and Halo 2 before that. Google search 'Halo 3 Iris Wiki' if you are interested.
Oh and considering the large screen size of the device, I suppose we can assume it will have touch based input as well as those hardware buttons that we can see.
Posted by: Benz145 | August 02, 2007 at 01:30 PM
You beat me to it! Darn it...I'm trying to slow down some audio from the site to see exactly what they are saying..for now you can see what they currently have on their RSS feed, I threw up an RSS feed widget on my new site if you don't want to play around with their site to get it..
Posted by: Crystal | August 03, 2007 at 09:16 PM
just a little note that if you download and decompile the swf it contains 4 short video clips that copile into the senence "see you in the next episode"
Posted by: spoziuk | August 16, 2007 at 11:08 PM
Yeah, you can watch the movies if you pause (move to the middle) just when the screen flashes (+wait a few sec) ;)
I've seen the same ad on lastfm.de
Posted by: BlaxxSun | August 23, 2007 at 04:00 PM
Few things about the site from the source
1. It references "NokiaSiteTerms"
2. It calls at stats script from reinvigorate.net
3. The site is apparently created by farfar.se
4. The site uses the swfobject player
5. strangly it contains content called "no soup for you"
Posted by: spoz | August 29, 2007 at 07:27 AM